Marketing Manager, Programmatic Acquisition

Location:Greater London
Job Type:Full Time
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Expedia

At Hotels.com, we are constantly seeking hardworking, tech savvy, ambitious individuals to join our rapidly growing team. One of our current priorities is identifying candidates to focus on Programmatic and Display advertising, an existing growth engine for Hotels.com and the most dynamic marketing channel in the business.

If you are interested in being on the cutting edge of digital Display marketing and showcasing your technical skill set, this is the place for you. As one of Facebook and Google’s top global advertisers, we at Hotels.com partner closely with a dedicated partner account teams to test and implement new marketing technologies before they are released to the rest of the global marketplace.

What you will do:

  • Responsible for driving incremental revenue through Programmatic/data-driven Display advertising, with automation and return on investment maximization in mind.
  • Work inside a buying technology platform to steward campaigns (budget, pricing, bid optimization, frequency management, etc.)
  • Own regional partner relationships for Programmatic
  • Partner with Google, Facebook and other Programmatic platforms to ensure Hotels.com is an early adopter of all product alphas and betas
  • Plan, implement, analyze and document tests and insights

Who you are

  • Bachelor's degree required, Graduate degree (Advertising, Marketing, Business, Mathematics, Economics, Statistics, etc.)
  • 2-5 years' experience in digital/programmatic media, Brand/Video advertising, travel or e-commerce
  • Analytical mindset, including ability to manipulate data, perform financial analysis and process large amounts of data to understand trends
  • Strong communications skills (written and oral)
  • Ability to excel in a fast-paced environment
  • Conceptualize, initiate and handle tests
  • Advanced Microsoft Excel knowledge (PowerPoint a plus)
  • Optional technical proficiencies: SQL, Python, R, JavaScript, Java, SAS, VBA
  • Natural curiosity and passion for media trends and emerging technology
  • Understanding and/or experience with Programmatic, auction-based media buying, online advertising and other display media concepts (ad/data networks, DMP, exchanges, DSP, SSP) is a plus but not required
  • Familiar with various display advertising purchasing models (CPM, dCPM, CPC, CPA) and online media planning is a plus not required
  • A drive to understand marketing’s return on investment (i.e. incrementality) with handling robust data transfer logs and marketing API integrations is a plus but not required

Why join us

Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them to tools to do so.

Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.

If you have a hunger to make a difference with one of the most loved consumer brands in the world and to work in the dynamic travel industry, this is the job for you.

Our family of travel brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Egencia®, trivago®, HomeAway®, Orbitz®, Travelocity®, Wotif®, lastminute.com.au®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions, CarRentals.com™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age

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Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.